Crown Las Vegas

Challenge

Create a compelling story surrounding the most innovative and sophisticated resort to grace the Las Vegas Strip.

Solution

Our campaign included cinema-quality 3D animation, marketing packages, outdoor advertising, specialized collateral, and a for-television-broadcast documentary of the fascinating process of the world’s best developers and architects creating the tallest tower in the United States. We shot on location in Chicago, New York, Las Vegas, Los Angeles, and Melbourne.

Results

Our work was key to securing key sponsorship and several rounds of funding for the project, as well as generating incredible buzz in the retail and gaming industries.